You know those projects that you love, but only for a second? Or maybe you only really like a small part of a certain project. Well, here are some of those projects that deserve to get at least some attention, but not worth all of the attention.
DESCRIPTION:
A range of campaign materials and marketing assets for Fight the New Drug. Materials and assets were strategically deployed across multiple social media channels and various websites to maximize exposure and engagement. The marketing content effectively conveyed the brand's message and inspired action among target audiences.
CATEGORIES:
Commercial, Campaign Branding, Creative Direction, Ecommerce
CREDITS:
CREATIVE DIRECTOR Jordan Gough
MARKETING DIRECTOR Jasmine Peterson
DESCRIPTION:
A range of campaign materials and marketing assets for Fight the New Drug. Materials and assets were strategically deployed across multiple social media channels and various websites to maximize exposure and engagement. The marketing content effectively conveyed the brand's message and inspired action among target audiences.
CATEGORIES:
Commercial, Campaign Branding, Creative Direction, Ecommerce
CREDITS:
CREATIVE DIRECTOR Jordan Gough
MARKETING DIRECTOR Jasmine Peterson
DESCRIPTION:
Fight the New Drug's website hosts a diverse collection of over 1,200 articles covering a wide range of topics related to the harms of porn, with a target audience focused on youth and a younger demographic. The use of dynamic visuals in each article helps to enhance the overall consumer experience, capturing the reader's attention and illustrating important concepts in a visually compelling way. By collaborating to create a collection of visually stunning images, we can bring the content to life and elevate the website's overall appeal.
CATEGORIES:
Commercial, Editorial Design, Social Media Design
DESCRIPTION:
It was February of 2022, and the new single "Emo Girl" by Machine Gun Kelly had just been released. It was clear that MGK was fully invested in his pop-punk, alternative era. As I listened to the song, I couldn't help but think about the emo girl I used to date who was a part of that scene. But life has a funny way of working out sometimes because I ended up marrying that same emo girl. I couldn't be happier with my life and family, and I have to admit that I'm enjoying this new phase of Machine Gun Kelly's music. It's amazing how things can come full circle like that.
CATEGORIES:
Personal, Emo, Pop-Punk, Poster, Album Design
DESCRIPTION:
As a way to relay and share important information gathered by Fight the New Drug, unique phrases, and multi-image carousel posts were created to condense information in digestible and shareable ways. These posts not only help to educate an already supportive following across all social platforms but also act as a means to educate less-informed individuals about essential issues.
CREDITS:
CREATIVE DIRECTOR Jordan Gough
EDITORIAL DIRECTOR Keri Lusk
RESEARCH Venice Jardine
CATEGORIES:
Social Media Design, Infographic, Education
DESCRIPTION:
Fight the New Drug has truly become a global movement, both for love and positive change in the world, and it couldn’t be more proud to stand alongside all their allies and Fighters. The past few years have been spent admiring the passion, dedication, and diligence of Fighters worldwide who are working to bring awareness and education to their communities. The nonprofit's annual report was designed to match the personality of its Fighters and demonstrate the value of the movement to current and potential donors.
CATEGORIES:
Commercial, Layout, Design, Annual Report, Creative Direction
DESCRIPTION:
For over 10 years, Fight the New Drug has shed light on the importance of real love and the toxicity of porn on individuals, relationships, and society. The Impact Journal over the years has collected stories and messages Fight the New Drug has received throughout the years, reminding employees and donors why we fight, and why this movement is meaningful to many.
CATEGORIES:
Commercial, Layout, Design, Creative Direction
DESCRIPTION:
Working with a close-knit team can be great, but the lack of regular face-to-face interactions can be a downer. Bleh, thank you pandemic. That's when I thought of a way to bring everyone together for some good times. It's incredible how something as simple as a video call, not all about work, can make such a difference. I created some branding for what I called Happy/Hr. Even if the brand isn't real, the exercise to create something fun, with no expectations, can help overall creativity.
CATEGORIES:
Personal, Branding & Design
DESCRIPTION:
Have you ever found yourself with a pile of scraps from a project you never finished? Or maybe you've created something but can't quite remember why you started in the first place. It happens to the best of us… But don't let those scraps go to waste—they could end up on your website for some reason.
CATEGORIES:
Archive, Scraps, Unfinished Projects, Design
DESCRIPTION:
Have you ever found yourself with a pile of scraps from a project you never finished? Or maybe you've created something but can't quite remember why you started in the first place. It happens to the best of us… But don't let those scraps go to waste—they could end up on your website for some reason. Made for something in 2020.
CATEGORIES:
Archive, Scraps, Unfinished Projects, Design
DESCRIPTION:
For over 10 years, Fight the New Drug has shed light on the importance of real love and the toxicity of porn on individuals, relationships, and society. The Impact Journal over the years has collected stories and messages Fight the New Drug has received throughout the years, reminding employees and donors why we fight, and why this movement is meaningful to many.
CATEGORIES:
Commercial, Layout, Design, Creative Direction
DESCRIPTION:
Halbrook Hand Crafted Goods is a small business in the beautiful city of Idaho Falls, ID. They specialize in making stunning charcuterie boards from high-quality wood and durable epoxy. Each board is carefully crafted by hand, ensuring that every piece is unique and of the highest quality. With a focus on detail and a passion for woodworking, Halbrook Hand Crafted Goods creates beautiful, functional pieces that are perfect for any occasion. Whether you're hosting a dinner party or simply enjoying a night in, their charcuterie boards are sure to impress.
CATEGORIES:
Commercial, Wood Working, Branding & Identity
DESCRIPTION:
Have you ever found yourself with a pile of scraps from a project you never finished? Or maybe you've created something but can't quite remember why you started in the first place. It happens to the best of us… But don't let those scraps go to waste—they could end up on your website for some reason. Made during 2020, circa Tiger King.
CATEGORIES:
Archive, Scraps, Unfinished Projects, Design
DESCRIPTION:
Fight the New Drug has truly become a global movement, both for love and positive change in the world, and it couldn’t be more proud to stand alongside all their allies and Fighters. The past few years have been spent admiring the passion, dedication, and diligence of Fighters worldwide who are working to bring awareness and education to their communities. The nonprofit's annual report was designed to match the personality of its Fighters and demonstrate the value of the movement to current and potential donors.
CATEGORIES:
Commercial, Layout, Design, Annual Report, Creative Direction
DESCRIPTION:
For over 10 years, Fight the New Drug has shed light on the importance of real love and the toxicity of porn on individuals, relationships, and society. The Impact Journal over the years has collected stories and messages Fight the New Drug has received throughout the years, reminding employees and donors why we fight, and why this movement is meaningful to many.
CATEGORIES:
Commercial, Layout, Design, Creative Direction
DESCRIPTION:
Fight the New Drug has truly become a global movement, both for love and positive change in the world, and it couldn’t be more proud to stand alongside all their allies and Fighters. The past few years have been spent admiring the passion, dedication, and diligence of Fighters worldwide who are working to bring awareness and education to their communities. The nonprofit's annual report was designed to match the personality of its Fighters and demonstrate the value of the movement to current and potential donors.
CATEGORIES:
Commercial, Layout, Design, Annual Report, Creative Direction
DESCRIPTION:
For over 10 years, Fight the New Drug has shed light on the importance of real love and the toxicity of porn on individuals, relationships, and society. The Impact Journal over the years has collected stories and messages Fight the New Drug has received throughout the years, reminding employees and donors why we fight, and why this movement is meaningful to many.
CATEGORIES:
Commercial, Layout, Design, Creative Direction
DESCRIPTION:
Salt Coast Trading Company is a business that specializes in buying and selling Land Rovers. With years of experience in the industry, they have established themselves as leaders in the field, providing customers with high-quality Land Rovers. Their team is passionate and dedicated to ensuring that every customer is satisfied, and they go above and beyond to make sure that the process is as smooth and stress-free as possible.
CATEGORIES:
Commercial, Branding & Identity, Logo Design
DESCRIPTION:
Have you ever found yourself with a pile of scraps from a project you never finished? Or maybe you've created something but can't quite remember why you started in the first place. It happens to the best of us… But don't let those scraps go to waste—they could end up on your website for some reason.
CATEGORIES:
Archive, Scraps, Unfinished Projects, Design
DESCRIPTION:
Fortify is an online recovery platform created and developed by Fight the New Drug (2014-2019). The app was designed to help individuals struggling with pornography and sexual compulsivity reach long-lasting freedom.
CATEGORIES:
Commercial, App Design, UI/UX Design
